Mod Cloth is a successful site :)

The Mod Cloth http://www.modcloth.com/ is a women vintage fashion site which function beautifully. It is consistent in color and layout. The main layout I find is in an L shape, meaning tabs that deal with the overall site are at the top and left side of the page. For example, shop, account, blog, about us, help tabs are all layout horizontally across and apparel, accessories, shoes, gift certificates, shop by brand tabs, etc... are layout out vertically down. Choice of color is very clean, white is the choice for background through out the site, top tabs are the same light gray, with a light pink on tabs used as a highlight for the eye, and images are a moderate size to view. Furthermore, when viewing  a page with multiple items, they are space away from each other perfectly even though they are not layout in an isolated box. Nothing on this site is overwhelming to look at. It even has a site map where all items on the website are organized under a category with no images to make it easier for the shopper to find what she is looking for.